Omega Houseware Unveils New Logo
- October 11, 2016
- by
- shai habon
Housewares are a big part of our daily lives and this is the reason why picking and using the right brand of household tools is crucial in any home. Functionality + style – this is what we want to see and experience every time we purchase a particular product and this is what the new face of Omega Houseware is all about.
Known as Much Prosperity Trading International, Inc. (MPTII), Omega recently launched its new logo with the tagline “Modern Everyday Solutions”. The new logo states that change is good and innovation means engaging people to try the new OMEGA products that can adapt to the ever-changing lifestyle of the modern Filipino family.
From a marketing perspective, I can say that the new logo exudes modernity, cleanliness and boldness. It’s a face of a strong brand and it definitely speaks of quality and firm foundation.
The inspiration was translated into a video entitled “Heritage of OMEGA”. The story signifies how OMEGA Houseware understands all the needs of the Filipino family and how they are able to share their love to one another by providing and choosing OMEGA products that suit their everyday needs. At the end, it is shown that Omega is the best brand we can all trust.
Mr. Morris T. Ong, President of MPTII in his speech during the media event which happened last October 1 at Novotel Cubao, said that “OMEGA Houseware has been our house brand for over Fifteen Years. We constantly do research and continuously discover modern product development strategies in order for us to create new high quality products that can cater to the ever-changing lifestyle and dynamic needs of Filipino families and the Filipino market as well.”
Omega, a trusted brand for nearly two decades has been the houseware brand of choice for its high quality products suited to the dynamic needs of every Filipino family. It is currently in the forefront of the houseware industry in the country and it is definitely triumphing every home.
Mr. Morris T. Ong, President of MPTII
For more information about OMEGA products and their team, visit their Facebook page – www.facebook.com/omegahouseware. You can also visit their showroom in 565 Muelle de Binondo cor. San Nicolas St. Binondo, Manila or email them at inquiry@much.com.ph.
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2 Comments
Liana
11th Oct 2016 - 2:34 pmI haven’t heard about this brand, but the new logo, which you describe so well, is so accurate and modern! It’s nice to see how brands are evolving, and that’s crazy to think that some don’t. I do love your perception.
Indrani
5th Nov 2016 - 12:37 pmThe brand is new to me too.
Lot of products being launched in this category, there is tough competition.
I wish them luck in their sales.